When trying to sell new construction homes in Miami, there are a few things you need to do. The traditional method of simply offloading your prospective properties to the same old real estate agent isn’t working anymore. At least, not very effectively. For your new construction homes to do well in this market, you need to mix it up a little bit. Here are some tips on how to sell new construction condos in Miami.
1. Find the right real estate agent for the job
With new Miami pre construction condos, there is a particular skill set that sets real estate agents apart. You need to find real estate agents who, not only have the experience knowing how to buy new construction condos in Miami, but have actually sold some recently. Chance are there are some new construction condos around you, find out who sold them and have a sit down. These are the real estate agents with a proven track record.
2. Do not rely on just one realtor
A healthy dose of friendly competition is always good for business. Instead of assigning your entire subdivision to one agent or agency, why not divide it among two or even three different agencies? This way, you have different companies and different agents working tirelessly to promote and sell your newly constructed condos. In Miami, the market is fierce and almost all the listings are good. You need a vast array of skills to sell off your subdivision. It will only serve you better if you have more than one ‘marketing genius’ in your corner. Besides, the fact that you have more than one agency selling your listings means that there will be some ‘in-house’ competition. This will help sell your units faster.
3. Encourage competition among your chosen agents
One of the best ways to keep your chosen real estate agents motivated and on their toes, is to hold back a majority of your listings and only release a few to the best performing agents. This will act as the carrot to your stick. If you assign all your units at a go, there is no element of competition. The agents can just sit on them and wait for the sales to happen when they do happen. But when they know that there are many more listings at stake, they will work day and night to ensure that they sell what you have already assigned to them so that they can get more listings from you. This is a great motivator that will work to your benefit.
This is how to sell new construction condos in Miami. It takes just a little creativity on your part.